Who Am I?
Born in Boulder, Colorado, I have always been passionate about solving problems, nothing excites me more than an unsolved challenge. Whether it’s determining the right market segment to target or navigating the backcountry, I thrive on making sense of the unknown.
Growing up, I was drawn to challenges. My passion for marketing was sparked in high school when I joined DECA and competed in my first mock business competition. From that moment on, I knew this was the field for me.
Since then, I’ve gained hands-on experience across a variety of roles, building a diverse skill set. As I transition towards graduating from Western Washington University, I’m constantly learning, refining my talents, and seeking new opportunities to apply my knowledge in meaningful ways.
More of me…
When I’m not working on a marketing project, you’ll find me keeping my unreliable car alive, hiking around outside, fishing, or spending time with the people I care about. And yes — when I said I love problem solving, that includes whatever my car decides to throw at me. Most of the time.
Why Trust Me?
Since I began my college career, I have immersed myself in the digital marketing world. I began in e-commerce through print-on-demand where I got my first taste of SEO optimization and social media marketing resulting in being awarded star seller status on Etsy while maintaining an approximate 20% profit margin. A year later I began my role as a content creator for the WWU Marketing Department where I worked my way up to a product manager and eventually an event coordinator. Alongside this I interned on the marketing team at La Sportiva. In addition to these endeavors, I’m constantly expanding my skill set through independent learning; my current focus is web development.
But enough about that, want to see what I’ve been working on? Click the button below to explore my projects. Interested in my recommendations or want to get in touch? Contact now!
My Employment Timeline
Westen Washington University: Event Cordinator:
- Led and assisted in the planning and execution of multiple WWU Marketing Program events.
- Increased attendance 170% from previous year through multichannel promotion.
- Built plans, managed budgets, and coordinated transportation to and from events.
- Documented and compiled all steps along with data-based actionable insights into a playbook for future planners.
La Sportiva: Marketing Intern
- Supported event operations.
- Created copy for email newsletter and marketing promotions.
- Improved website operations through SEO and fine-tuning of product listings.
- Sorted and tagged over 10,000 digital assets using DAM software
Western Washington University: Product Manager
- Led a team in developing a social platform designed to connect new students with experienced marketing program participants, bringing the client’s vision to life.
- Helped clients achieve their goals using research, content creation, strategic promotion, and distribution across various digital platforms.
Western Washington University: Content Creator
- Contributed to the development and execution of a newsletter designed to keep alumni connected to the WWU Marketing Program
- Tracked performance metrics, leveraging LinkedIn and Instagram analytics alongside HubSpot CTR data to measure the impact of promotional campaigns.
Target: Store Associate
- Process, checkout, and return transactions
- Monitor and maintain the checkout area
- Push carts, move boxes, unload and load shipments
- Provide loading assistance
Mount Inspiration: Store Associate
- Responsible for opening and closing store
- Process, checkout, and return transactions
- Provide customers with quality service and support
- Make sure all machines are in working order
- Print and press designs on clothing for store and wholesale orders
- Make custom designs based on customers preferences
Steamboat Resort: Lift Operator
- Help visitors get on and off ski lifts
- Maintain lifts and ensure they are in working condition
- Clear snow
- Perform system checks on machinery
- Help skiers find their way around the mountain
- Ensure the well-being of visitors
Mount Inspiration: Store Associate
- Process, checkout, and return transactions
- Provide customers with quality service and support
- Make sure all machines are in working order
- Print and press designs on clothing for store and wholesale orders
- Make custom designs based on customers preferences
- Responsible for opening and closing store
Home Depot: Cashier
- Process, checkout, and return transactions
- Monitor and maintain the checkout area
- Provide customers with quality service and support
- Strong store knowledge
- Provide loading assistance